Denver was the site of Real Estate Word Camp this week, hosted by Todd Carpenter. It was an interesting day of hard core WordPress topics mixed with blogging techniques and other related sessions.
New gizmos continue to be developed daily. Sometimes there’s hardly enough time to learn one before another comes along and out-dates it.
IDX searches are a good example. Some have so many bells and whistles on them, I can barely figure out how to use them. Now considering my experience, what can one expect the consumer to do? We assume our consumers know how to work things. We assume they know our real estate lingo and can easily figure out how to use the many ways to find a home.
Reality is they don’t. All they want is simple, solid search features that deliver good results. Instead they get to muddle through the multitude of bells and whistles to find a house. No wonder they go from site to site looking for houses.
REWC had lots of new ideas, I love the possibilities and find myself jumping for the shiny new toy. But then common sense wins out when I ask, “who does this shiny new toy serve? Will it benefit the consumer, or me?”
The answer to this question must be in alignment. If it benefits the consumer, it too will benefit me.
Consumer first.
Always.
The daily deluge of things we must do never seems to end. Now with adding social media to the mix we find ourselves doing the fun stuff and ignoring the things we don’t like to do.
provide a way for your readers to actually read it at their leisure!
Seasoned bloggers or those who are just beginning will find this resource worth it's weight in gold!